The Public Relations of Public Relations
The Public Relations of Public Relations The Public Relations of Public Relations sadly is not done well. Misconceptions, misunderstandings and general distrust plague the industry, which is sadly why many brands and businesses miss out on vital opportunities to communicate to, and engage with, their target markets. First things first however and let’s take it from the very beginning…
Family Fun this Christmas with Home Consortium!
This month, PDPR executed three Family Fun Days across two separate dates as part of a three-store experiential activation with HomeCo in NSW. The key messaging was to position the centres not only as a destination of choice for local shoppers, but also to promote HomeCo as a property group of choice, fostering new relationships and engaging the community.
Queensland on a Plate at Regional Flavours!
Invited media and foodies alike were given a taste of what’s to come to Regional Flavours 2019 at a Media Launch proudly delivered by PDPR alongside Brisbane Marketing. Regional Flavours celebrates all things Queensland and brings together food and beverage producers around the state for one weekend in July at South Bank.
Hollywood’s Hilary Duff celebrates partnership with Australian company, Naturalena Brands
Heading the Australian PR for Naturalena Brands, PDPR were on location in Los Angeles for an amazing morning, witnessing brands ‘Happy Little Camper’ and ‘Veeda’ bring their plant-based, natural products to the fore.