What you need now is a Plan…
We will get through this together. Pivot. Plan. Perform. ADVISORY8. has your back.
No matter your industry, with COVID-19 amongst us, the need for your business to have a clear communications plan in place is more essential than ever. From your internal communications to social media to whether
you need to raise your voice in the industry, you need to pivot, plan and perform to maintain market position.
ADVISORY8. has nearly two decades of experience within Australia and the South Pacific and we continue to support and give back to our local economy. As such, we will be holding FREE 30 minute e-consultations for those effected by the current economic climate throughout March. Let us provide guidance on messaging, communications and how to position yourself to minimise the downturn.
Whilst some of the ADVISORY8. marketing mix elements (such as events, media famils and activations) are firmly off the table for the time being, there are still many effective communications methods available, such as:
1, People are spending a lot more time on their personal devices. Now is the time to be actually investing in your social media, growing your voice and online community.
2, Utilise video. While physical interactions may be limited, reach out personally with video to build loyalty, brand and resonance.
3, Public Relations. COVID-19 is effecting us all in one way or another. If you are doing good work in the community, if you have a business story, (good or bad), if you have a product that will support better mental or physical health or can promote an item that will be of benefit in isolation. Now is the time to tell the world about it. There will always be business opportunities to be had, it’s just a matter of pivoting, planning and then performing.
Please contact us today to book in your time as places are limited.
ADVISORY8. Is a strategic marketing consultation firm offering complex communications matrix mapping. We work with you to establish your current market position, then provide assessment, advice and recommendations across each marketing facet, (the ADVISORY8.). Our report finding can then be implemented in-house or utilised to direct out-sourced agencies.
As directors of full-service marketing agency PDPR, Briana Cicchelli and Annika Launay have spent over twenty years creating, building and delivering multi-faceted marketing and communications campaigns for companies throughout the Asia-Pacific region.
It is this hands on experience combined with extensive knowledge that makes them perfectly positioned to consider your entire marketing matrix, from your brand and social media content to your ad spend, to ensure your next move is comprehensively supported by a marketing strategy that is optimised for success.
www.advisory8.com.au